Learningoutcomes

Program Courses

ACC 200 - Principles of Accounting

ACC 241 - Business Law

ECON 110 - Econ Principles & Problems

ENT 302 - Legal Issues in Entrep

ENT 381 - Entrep Lecture Series

ENT 382 - Tech Entrep Lecture Series

FIN 201 - Principles of Finance

GSCM 201 - Intro Global Supply Chain Mgt

GSCM 211 - Intro to GSCM International

GSCM 411 - Global Business Negotiations

HRM 391 - Organizational Effectiveness

IS 110 - Spreadsheets & Bus Analysis

IS 201 - Intro to Information Systems

M COM 320 - Management Communication

MKTG 201 - Marketing Management

MKTG 326 - Career Development

MKTG 380 - Marketing Lecture Series

MKTG 401 - Marketing Research

MKTG 402 - Consumer Behavior

MKTG 403 - Advertising & Promotion Mgmt

MKTG 411 - Marketing Analytics

MKTG 412 - Professional Selling

MKTG 414 - Entrepreneurial Marketing

MKTG 415 - Digital Marketing

MKTG 416 - International Marketing

MKTG 417 - Creativity & Design in MKTG

MKTG 418 - Pricing Strategies

MKTG 419 - Product Marketing

MKTG 420 - Marketing Automation

MKTG 422 - Business to Business Selling

MKTG 425 - Advanced Digital Marketing

MKTG 429 - Marketing Strategy

MKTG 455 - Marketing & Brand Consulting

MKTG 585R - Pre-PhD Marketing Seminar

MSB 325 - Intro Business Analytics

MSB 380 - Executive Lectures

PSE 390 - Ethics for Management

STAT 121 - Intro to Stat Data Analysis

STRAT 392 - Strategy and Economics

ECON 110

Course Purpose

Learning Outcomes

Economic costs and benefits

Equilibrium analysis

Measures of wellbeing

Efficiency

Interventions

Institutions

Economic analysis

Spiritual applications

Instructor created Learning Outcomes

Course Purpose

Learning Outcomes

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Course Outcome	Program Outcomes
Economic costs and benefits Students will compute measurements of costs (e.g. opportunity costs, marginal cost) and benefits (e.g. marginal utility, revenue), and use them to evaluate economic decisions.	Lead with Character and Integrity Think Strategically to Solve Complex Business Problems Communicate with Impact Practice Christlike Collaboration Apply Marketing Research and Analytics with Discernment Innovate and Execute Integrated Marketing Plans
Equilibrium analysis Students will analyze market responses to changing environments using models of production possibilities, supply and demand, perfect competition, monopoly, and aggregate supply and demand.	Lead with Character and Integrity Think Strategically to Solve Complex Business Problems Communicate with Impact Practice Christlike Collaboration Apply Marketing Research and Analytics with Discernment Innovate and Execute Integrated Marketing Plans
Measures of wellbeing Students will compute and interpret metrics of economic wellbeing, including consumer and producer surplus, deadweight loss, gross domestic product, and the consumer price index.	Lead with Character and Integrity Think Strategically to Solve Complex Business Problems Communicate with Impact Practice Christlike Collaboration Apply Marketing Research and Analytics with Discernment Innovate and Execute Integrated Marketing Plans
Efficiency Students will compute measures of economic efficiency and demonstrate why perfectly competitive markets deliver efficient outcomes.	Lead with Character and Integrity Think Strategically to Solve Complex Business Problems Communicate with Impact Practice Christlike Collaboration Apply Marketing Research and Analytics with Discernment Innovate and Execute Integrated Marketing Plans
Interventions Students will identify inefficiencies that arise with market imperfections and analyze the effect of government interventions.	Lead with Character and Integrity Think Strategically to Solve Complex Business Problems Communicate with Impact Practice Christlike Collaboration Apply Marketing Research and Analytics with Discernment Innovate and Execute Integrated Marketing Plans
Institutions Students will interpret economic statistics and write effectively about economic terms and institutions, practicing to participate thoughtfully in civic discourse.	Lead with Character and Integrity Think Strategically to Solve Complex Business Problems Communicate with Impact Practice Christlike Collaboration Apply Marketing Research and Analytics with Discernment Innovate and Execute Integrated Marketing Plans
Economic analysis Students will practice positive analysis of models (stating assumptions, deriving logical implications, and confronting those with evidence) to reason objectively about public policy, preparing for lifelong service and civic engagement.	Lead with Character and Integrity Think Strategically to Solve Complex Business Problems Communicate with Impact Practice Christlike Collaboration Apply Marketing Research and Analytics with Discernment Innovate and Execute Integrated Marketing Plans
Spiritual applications Students will explore spiritual insights from economic reasoning while also identifying contrasts between self-interested behavior and Christ-centered discipleship.	Lead with Character and Integrity Think Strategically to Solve Complex Business Problems Communicate with Impact Practice Christlike Collaboration Apply Marketing Research and Analytics with Discernment Innovate and Execute Integrated Marketing Plans